Blu Ray Disc

The digital world, no matter how advanced it is, is still faced with a few problems and inefficiencies in the products that are being offered. These are quite visible when trying to transport huge amounts of data from one place to another. The standard DVD which was seen as a high quality product is now seen as something not worth watching by many movie lovers.

A new device was introduced to the market recently, giving much needed respite to these issues. This new device is called the blu ray disc. Although the blue ray disc looks a lot similar to the traditional DVD, it has more features and capabilities than the latter. Unlike the DVD which was read by a red laser, the blu ray disc is read by a blue laser projected on the disc and hence the name 'blu ray disc' was given.

Then what's so special about a disc that needs a blue laser? You may ask. Well there are many advanced qualities in the blu ray disc. One of them is the enormous storage capacity. A normal DVD would carry about 5 GB storage capacities. While a blu ray disc can go up to about ten times of that. A dual layer blu ray disc will carry about 50 GB while a single layer blu ray disc will carry close to 25 GB in storage space.

With the latest technology changes, a DVD which was used for watching movies, etc in most households was later seen as something old and useless. When a person could watch movies, play games and listen to music on a blu ray disc which had more disc space and came with better quality, why would anyone want to bother buying a DVD with lesser storage space?

With the increased usage of high-definition video and audio features on the blu ray disc, consumers now have the ability of watching their favorite movie at the comfort of their home. Going to a cinema hall is not needed at all when you can relive that same experience at home with no additional transport cost, etc.

Also, all gamers out there would find the same special qualities when playing a game on your Play station, Xbox or Nintendo using blu ray disc. Advanced special features and high definition.

Consumer producers of blu ray discs would also find a lot of advanced features that will suit the business needs like advanced security and anti piracy features. Regional codes will also mean that market segmentation and specialization would be much easier than before.

The blu ray technology has spread around the globe with positive feedback and a direct hit to the standard DVD market. Consumers who were previously happy with the use of DVD's to watch movies are now opting for blu ray discs. After all why shouldn't they? A blu ray disc can give you much more features than a DVD.



Technorati Tag: Blu ray disc